1. Bagaimana keamanan data dijaga selama proses analisis data?

Keamanan data merupakan prioritas utama Telkomsel. Kami memastikan bahwa semua data pelanggan diubah menjadi data anonim dan teragregasi sebelum digunakan untuk analisis. Kontrol akses data yang ketat dan mekanisme enkripsi digunakan untuk melindungi informasi sensitif.

2. Bagaimana proses analisis data dapat meningkatkan kinerja bisnis?

Proses analisis data memberikan wawasan mengenai perilaku, preferensi, dan tren konsumen, sehingga bisnis dapat mengambil keputusan, mempersonalisasi strategi, mengoptimalkan operasional, dan mengembangkan produk serta layanan yang lebih sesuai dengan target audiens.

3. Bagaimana cara memilih produk yang tepat untuk bisnis antara Mobility, Lifestyle, atau Syndicate Insight?

Pilih produk yang sesuai dengan kebutuhan dan tujuan bisnis Anda. Mobility Insight untuk memahami perilaku pelanggan, Lifestyle Insight untuk analisis kompetitif dan informasi pasar, serta Syndicate Insight untuk profil pelanggan yang komprehensif.

4. Apakah Population Density Analysis dapat membantu dalam pemilihan lokasi bisnis baru?

Tentu saja! Population Density Analysis dapat membantu bisnis mengidentifikasi daerah dengan konsentrasi tinggi pasar target mereka sehingga menjadi alat berharga untuk pemilihan lokasi dan perencanaan ekspansi.

5. Informasi apa yang diperlukan untuk membuat profil pelanggan mendetail melalui Syndicate Insight?

Untuk membuat profil pelanggan yang komprehensif, kami memerlukan daftar MSISDN (Mobile Subscriber Integrated Services Digital Network Number) yang mencakup nomor telepon pelanggan.

6. Apakah data yang digunakan dalam Syndicate Insight sesuai dengan peraturan privasi data?

Kami mematuhi semua peraturan privasi data yang relevan dan memastikan bahwa data pelanggan diperlakukan dengan kerahasiaan dan kepatuhan yang tertinggi

7. Bagaimana Competitive Insight bermanfaat bagi bisnis di pasar?

Competitive Insight memberikan pandangan menyeluruh mengenai data kompetitor yang tertangkap melalui big data telekomunikasi. Informasi ini membantu perusahaan menyesuaikan strategi, mengidentifikasi peluang, dan tetap unggul di pasar.

Telkomsel MSIGHT

Telkomsel MSIGHT

Empowering Business Growth with Actionable Insights from Telco Big Data.

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Discover how MSIGHT helps your business growth

Consumer Insight

Providing alternative credit scoring service in loan decision-making based on mobile consumer insight.

50+

Banking & Financial Clients

10%

Credit Score Improvement

< 5 seconds

Processed in Seconds

Assisting your business in accelerating the customer data verification and validation process swiftly.

Easing business to update the customer database that has changed the SIM card ownership status (recycled).

Mobility Insight

Providing businesses with insights regarding the patterns of people's movement from a specific location to a destination.

20+

Projects

514

Cities/Regencies

Providing business with insights about their target market profile within a specific location based cellular data.

Providing a solution to quantify building traffic and determine the visitor profile of selected building or area.

Competitive Insight

Providing solutions for visualization of various industry like e-commerce, OTA, ride-hailing, device manufacturing, etc.

Understanding user behavior through their app usage patterns to identify their preferred apps and interests.

Tracking the pattern of replacement of old devices with new one for retargeting marketing strategy.

Syndicate Insight

Creating a detailed and comprehensive profile of clients' customers, based on the provided list of MSISDN.

Frequently asked questions about Telkomsel MSIGHT

Data security is a top priority for Telkomsel. We ensure that all customer data is anonymized and aggregated before being used for analysis. Strict data access controls and encryption mechanisms are in place to protect sensitive information.

Our data analysis process provides valuable insights into consumer behavior, preferences, and trends, therefore businesses can make decisions, personalize strategies, optimize operations, and develop products also services that better cater to the target audience.

Choose the right product depends on your specific business needs and objectives. Mobility Insight to understand customer preferences, Lifestyle Insight for competitive analysis and market intelligence, and Syndicate Insight is ideal for comprehensive customer profiling.

Absolutely! Population Density Analysis can help businesses identify areas with high concentrations of their target market, making it a valuable tool for site selection and expansion planning.

To create a comprehensive customer profile, we require a provided list of MSISDN (Mobile Subscriber Integrated Services Digital Network Number) which includes customer phone numbers.

We adhere to all relevant data privacy regulations and ensure that customer data is treated with the utmost confidentiality and compliance.

Competitive Insight provides businesses with a comprehensive view of their competitors' based on telecommunication big data point. This information helps companies fine-tune their strategies, identify opportunities, and stay ahead in the market.